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Research papers

Adopting an entrepreneur

How Coca-Cola Japan partnered with a tech start-up to co-create an offering appropriate for their market. By addressing issues around time and efficiencies they achieved win-win outcomes. According to the Japanese Market Research Association, in 2013...

Catalogue: ESOMAR Smart Data Lab
Authors: Hisae Endo, Makoto Moriguchi, Roxan Toll
November 4, 2019
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Citation

Endo, Moriguchi and Toll (2019a, November 04). Adopting an entrepreneur. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/adopting-an-entrepreneur-10974


Research papers

Adopting an entrepreneur

How Coca-Cola Japan partnered with a tech start-up to co-create an offering appropriate for their market. By addressing issues around time and efficiencies they achieved win-win outcomes. According to the Japanese Market Research Association, in 2013...

Catalogue: Congress 2017: Visionary
Authors: Hisae Endo, Makoto Moriguchi, Roxan Toll
Company: ZappiStore
August 24, 2017
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Citation

Endo, Moriguchi and Toll (2017a, August 24). Adopting an entrepreneur. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/adopting-an-entrepreneur


Research papers

Convergence or divergence of the Asian market

As a result of the Asian crisis in 1998 and the Global Financial Crisis (GFC) in 2008, there is increasing speculation that 'Globalisation' may have stalled. Regardless, do developed and developing nations actually benefit (or suffer) from...

Catalogue: Asia Pacific 2011: Increasing Value Through Simplicity
Authors: Roxan Toll, Rosalie Tung, Chris Baumann, Hamin Hamin
Company: GMI (Global Market Insite)
March 20, 2011
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Citation

Toll, Tung, Baumann and Hamin (2011a, March 20). Convergence or divergence of the Asian market. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/convergence-or-divergence-of-the-asian-market